Alfredo Häberli was born in Buenos Aires, Argentina, in 1964. He moved to Switzerland in 1977 where he completed his training as industrial designer at Höhere Schule für Gestaltung in Zürich in 1991.

From 1988, he worked for Museum für Gestaltung in Zürich where he was responsible for numerous exhibitions.

He started his own studio in 1991 and today boasts a versatile portfolio comprising exhibition concepts and designs of industrially produced everyday articles, as well as architectural projects and technically sophisticated pieces of furniture.

According to Alfredo Häberli, he gets his ideas from everyday life. He collects themes that may have potential, and a product must materialise in just three to five sentences in order for the idea to be clear and applicable.